互联网时代,企业做电商有两种途径,一种是入驻平台,另一种就是建设自己的独立电商网站,大部分企业都会两者同时进行。
In the Internet era, there are two ways for enterprises to do e-commerce. One is to enter the platform, and the other is to build their own independent e-commerce website. Most enterprises will do both at the same time.
信息展示更加立体全面通过互联网,企业电商网站的信息展示、塑造和形象宣传可以通过文字、图片、音频、视频等多维度进行现实与虚拟相结合的展示,使用户对企业与其产品的了解更加立体和全面,用户体验更佳,有助于形成良好的口碑。
The information display is more three-dimensional and comprehensive. Through the Internet, the information display, brand building and image publicity of enterprise e-commerce websites can be combined with reality and virtual display through text, pictures, audio, video and other dimensions, so that users can have a more three-dimensional and comprehensive understanding of the enterprise and its products, better user experience and help to form a good reputation.
二、营销推广经济简捷
2、 Economic simplicity of marketing promotion
企业做电商网站需要营销推广,互联网营销与传统媒体相比,更加经济简捷。传统媒体广告费用高昂,更适合于进行塑造;而网络营销主要是策略与定位把控的问题,实惠很多,费用与传统媒体相比微乎其微,并且流量与用户也更加精准,投资回报率高出许多
Enterprises need marketing promotion to make e-commerce websites. Compared with traditional media, Internet marketing is more economical and simple. Traditional media advertising costs are high, which is more suitable for brand building; Online marketing is mainly about the control of strategy and positioning. It has a lot of benefits. Compared with traditional media, the cost is very small, the traffic and users are more accurate, and the return on investment is much higher
三、管理高效便捷
3、 Efficient and convenient management
其可以运用信息化的数据库管理,各类信息精准、清晰、无误的保存,再也不会出现人工操作出现低级错误的情况,可以随时查阅、核算、统计。
It can use information-based database management to save all kinds of information accurately, clearly and without error. There will be no low-level errors in manual operation. It can be consulted, calculated and counted at any time.
四、电商网站建设的客户遍布世界各地
4、 Customers of e-commerce website construction are all over the world
倘若仅仅做线下市场你会发现太过于局限,而运营电商网站,互联网可以为你带来强大的流量,拓展企业电商的市场及用户群体,将业务开展到乃至世界。
If you only do the offline market, you will find it too limited. Operating e-commerce websites and the Internet can bring you strong traffic, expand the market and user groups of enterprise e-commerce, and carry out business to the whole country and even the world.
五、电商网站更加稳定、安全、可靠电商网站由公司专业开发,系统相关的维护及运营工作都由他们负责,服务器对于信息的统计、归档都受一天24小时的全面监控与管理,企业自身不必费时费力进行维护,因此非常稳定、安全及可靠。
5、 The e-commerce website is more stable, safe and reliable. The e-commerce website is professionally developed by the company, and they are responsible for the maintenance and operation of the system. The statistics and archiving of information on the server are fully monitored and managed 24 hours a day. The enterprise itself does not need to spend time and effort on maintenance, so it is very stable, safe and reliable.